Start Up Shoe Business Essay Example | Topics and Well Written Essays - 2000 words

Start Up Shoe Business - Essay Example high heel, medium heel and low heel. All these three heights can be adjusted in a single product. The heel of this innovative product will be of hard plastic. It can be rotated to adjust the desired heights from three default sizes. This feature is the key attractive feature of the product. Manufacturing cost of this product would be $25. The company will manufacture this product through their own production unit. It will source leather and other required raw materials from the local suppliers. The quality of this multi-featured shoe will be of premium standard so that it can be positioned in the market among the premium brands. Quality will be checked by the expertise of the company’s manufacturing department. Quality control activity involves checking of quality of lather and pasting. These two components of a shoe determine the overall quality of the product. Customers’ feedbacks about the product at initial stage need to be evaluated to find out necessary revisions in production process or product raw materials. Quality control is one of the most important parts of production process. The quality control department always needs to focus on the industry quality standard and position the brand by comparing general feedback of the customers about quality of this product with respect to other brands. This product will be offered in the market with high standard of customer service like 6 months after sales warranty for any kind of damages of the shoe. New shoe will be provided in case of major damages within 6 months. Production flow of this product will be controlled on the basis of the demand of the product in the market. This strategy will be adapted to faster liquidation of the inventory and lower inventory cycle. Customers’ feedback will be given higher priority for further product development in terms of quality and design of this innovative product. Location HIGHLOWS shoe will be manufactured in Springfield, MA. Springfield is one of the most popular cities in England. The manufacturing unit of this product will be established in this location. Therefore, availability of resources needs to be analyzed in this location. For developing manufacturing and warehousing unit, a large hall will be leased for the next 5 years, and the interior of the hall will be designed. This includes separating the total space into two different divisions like manufacturing unit and warehouse. In the manufacturing unit, required machineries will be installed. Electric wearing will be fixed before the installation of the machineries. The generator facility will be necessary to ensure 24 hour electric supply. Renting the required building will be cost effective for this new business as the initial investment needs to be allocated in various activities like marketing, transportation, working capital management etc. Therefore, the cost of developing a building will be allocated in other operating activities. It is the most effective busi ness strategy for a new business to use rented fixed assets at initial stages, which also helps the company to easily withdraw the business in case of the worst case scenario in terms of market demand of the product. 2 to 3 vehicles are necessary for carrying raw material and also for supplying the products to the wholesalers as well as retailers. Again, to reduce initial capital requirements, this service will be outsourced from local transport service providers. To avoid delayed supply of raw materials, local suppliers will be involved in the production of this product. Legal Environment In order to obtain the licensing of the shoe business, an experienced attorney will have to be hired in order that all the legal requirements of the business are fulfilled and necessary

Paganism and New Ageism Essay Example | Topics and Well Written Essays - 3500 words

Paganism and New Ageism - Essay Example As the discussion highlights Paganism encourages worship of godheads that are similar to the medieval Pagan godheads that thrived in an age of anarchy, and the New Age movement presents a complex mix of occult, science, belief in extraterritorial beings that exist in a different plane and â€Å"Enlightened Masters† to resemble Gnosticism. This essay argues that it is best to avoid the Pagan and New Age religiosities because they present a potential for even greater anarchy than is apparent in a world that predominantly subscribes to the monotheistic doctrines.This paper declares that  over the past decades, North America and the Western World have witnessed a substantial increase in the number and diversity of New Religious Movements and new forms of religious life. This is probably because of the fact that with the emergence of a new world, religion must now adapt to new realities. Now, religion is a private matter; more of a matter of choice than it used to be, and religio n must now cope with advanced capitalism. Information is now far more readily available for the masses with the freedom to question and to think.  God who deliberately divided His people into followers of Judaism, Christianity and Islam tolerate the slaughter and the butchery that are the result of His messages to humanity?  Are any of the three of those that presented messages about monotheism imposters and Satanists?... Information is now far more readily available for the masses with the freedom to question and to think. According to Partridge (2006), notions of wellbeing are now important for spiritual health and individuals search for that which satisfies them most in their interaction with the world around them. The reality associated with suffering in a world in which God, an omnipotent being, the all-powerful and the all-knowing Creator, should and could have prevented despair creates a certain lack of satisfaction with the established religious doctrine, especially the monotheistic religious doctrine (Davy, 1997, pp. 1 – 20). After all, how could a merciful monotheistic God who deliberately divided His people into followers of Judaism, Christianity and Islam tolerate the slaughter and the butchery that are the result of His messages to humanity? Are any of the three of those that presented messages about monotheism imposters and Satanists? How can one believe in the truth of events tha t unfolded many thousands of years ago? Why is it impossible for this God, who has the power to create, to maintain all of His creations in dignity and satisfaction in a world that He created and if there is an omnipotent God, why does he delight in the slaughter and destruction of His creation? Many questions and doubts haunt many followers of the three monotheist religious doctrines and the history of monotheism spread over many thousands of years presents many flaws, contradictions, abhorrent notions and notions that defy logic. A study of Armstrong (2011), Stark (2003), Bianchi (1975) and Paterson (2004) lends some support to the previously mentioned doubts. Davy (1997) suggests that a failure to remain satisfied by the notion

Digital marketing Essay Example | Topics and Well Written Essays - 3000 words

Digital marketing - Essay Example The paper "Digital marketing" study illustrates the use of digital marketing in the â€Å"adidas Group† strategy for gaining competitive market position. Companies increasingly invent new business models–or strategies–for selling as the markets globalize, competition intensifies, and both consumers and investors become more demanding. The new business challenges of the Internet era largely stems from the globalization. Digital methods such as the real time marketing tools have become an essential part of the global business giants today. Researchers have reported three distinct waves in the direct and interactive marketing during the past 30 years namely; mainstreaming, database marketing and the Internet stage. The new horizon in the Internet stage brings fascinating opportunities for the marketers, enabling them to actually realize the goals of one-to one marketing while also encouraging them to learn, deploy, and adopt information technologies strategically. I n other words online technology and marketing have joined during the above third wave. Any business that chooses to ignore these new changes will most likely die out from the market eventually because the intensifying global competition has made it almost impossible to do any effective marketing without in some way using the technology of the Internet (Wiedemann, 2001). For example, the â€Å"adidas Group† stated its brands needed to make more relevant to the online audiences in order to propel demand. Hence the company is now engaged.

Interagency Networks Essay Example | Topics and Well Written Essays - 1500 words

Interagency Networks - Essay Example The principle challenge that lies in any country is creating coordination and integration between the numerous national instruments through the interagency process. This is a major challenge faced even by the United States, a country whose power has global influence unmatched by any other country. The problem can become greater in the current century as strategy makers both of civilian and military stature struggle with geopolitical issues that will be needing fluency in fitting together all the elements and levers of power. Today, the U.S. has embassies, consulates and memberships in most international organizations. It has a singular military command system that has reach in every part of the world and even the outer space. It initiates and makes agreements that endorse peace, human rights, democracy and protection of the environment. All the instruments of American power are implemented to create a global impact. In spite of all these, there remains â€Å"the challenge of strateg ic integration, of bringing the instruments into calculated effectiveness†. The political leaders and the national security staff continuously attempt to achieve consistency with limited success through the interagency process. For any kind of policy formulation and implementation, the participants are governments or their agencies which mean governments function through the cooperation of subordinate agencies. The roles of governments for solving national and international problems are always under scanner. However, it is also needed that any structure that is created as advisory body of the government and to make strategic decisions for policy implementation should also be scrutinized. Governments function through institutions, hence officials of each institution should be categorized into coherent groups to assist the government. The challenge here is to organize the officials in an efficient manner, and to ensure positive outcomes of organizational decisions. The solution lies in performing functions in a better process, better organizations and more coherent allocation of government’s instruments. However, there is no common perspective on what is the best approach towards organizing a government’s myriad functions. Also, there is no concrete proof how well modifications in the working process of the government have worked. The demand to bring changes is â€Å"as often based on statements of belief or intent as on clearly defined calculations of institutional cause and effect† (O’Faircheallaigh et al., 1999, p.72). An organization is formed because of the